Scale Factor
Summary
To any business owner common financial questions plague your though process. Things like, do I need to pay sales tax? How much money do I need to run payroll? What is my burn rate?Scale Factor is the best place for businesses to find and work with financial experts.
The opportunity
Help business owners find vetted financial experts to answer their questions.
My role
UX, Visual Design
2017
The Solution
Background and context
FIND
“I don’t know where to start… Do I need an accountant or CPA for this?”
The customer doesn't know how to identify the proper type of professional needed to answer their questions.
MATCH
“I don’t know how to evaluate who’s good at what they do and if they’re a good fit for my business.”
Once they have identified the right type of professional, they don't know how to vet that professional.
CARE
“I’ve never had a good handle on my financials. My accounting firm doesn’t proactively tell me anything insightful and I don’t feel they care that much about my business. ”
Once working with the professional they often don't feel taken care of.
What Scale Factor has to offer
There are 5.4M accounting and finance professionals just like Katie, and a 160B dollar financial services market that is growing at a rate of a half a million new companies needing financial help each month. There is a 16.9% projected growth in the cloud applications market by 2019. Several of the competitors only solve a single pain point for their customers, or they focus on automation of a single process in the accounting cycle. None of them truly provide a a platform that blends automated solutions with real human accountants to solve the entire need of the customer.
